Unleashing Digital Supplier Collaboration

British American Tobacco

BAT’s New Categories Procurement team transitioned its operating model to strengthen relationships with suppliers and improve performance visibility. The team identified digital tools as a key enabler of this transition and implemented a combination of strategies including Bill of Materials management, risk assessment, cost modelling, and SRM. The team developed a visualisation tool to provide real-time access to bills of materials, a bespoke web-based intelligent cost estimator, and implemented Vizibl's SRM module. Overcoming challenges, such as a volatile marketplace, the team established a partnership with a market intelligence organisation and secured input from strategic suppliers to make data-driven decisions.