Dentsu Aegis Network


Dentsu Aegis Network, One Dentsu
Dentsu Aegis Network procurement team embarked on a global sourcing initiative to bring together two separately operating business entities by creating common, unified technology platforms governed by consolidated supplier contracts. The team had to overcome conflicting business practices and behaviours driven by a wide range of stakeholders, competing supplier relationships, and navigate cultural differences, language barriers and time zones to achieve their goal.

The outcome was a unified business brought together by several key, globally sourced strategic agreements, which generated cost savings and operational synergies, and developed a collaborative relationship between the two businesses; a catalyst for continued mutual success.