Hotel Room Of The Future


Whitbread’s Premier Inn brand is the world’s leading budget hotel brand, but to stay top, you must innovate! Our Procurement team led the cross-functional transformation of Hotel Room Of The Future, with ground-breaking innovation which form our core product for the next decade around the three key elements of a good night’s sleep:

-comfy bed -cosy bedroom décor -energizing shower experience Guests love it, it saves housekeeping time, has a lower environmental footprint, saves money & our PLC board backed it with over £100m of capex. It’s a great example of procurement leading cross-functional core strategic development.